Content
Partnerships
We create the stories. You own the connection. Partner with us to spotlight the people and places that define your community.
Become a PartnerYou Sponsor the Story.
We Tell It.
Content partnerships are a way for organizations, businesses, and community groups to fund local storytelling that matters. You choose a subject — someone in your community worth celebrating — and we produce a professional article or showcase video around them. Your brand is featured as the proud sponsor who made it happen.
Partnership Options
Two formats. Both focused on authentic community storytelling.
Spotlight Articles
We conduct a phone interview with a subject you choose — a local business owner, community leader, athlete, artist, or anyone worth celebrating in your area. From that conversation, we write a polished editorial-style article featuring their story, their work, and their connection to the community.
The finished article is published and promoted with a targeted social post to the audience it serves most — your community. Your brand is tagged in the post, credited in the article, and recognized as the partner who brought this story forward.
What's included:
- ✓Phone interview with the subject
- ✓Professionally written feature article
- ✓Published on Michigan Media House platforms
- ✓Targeted social post to the relevant community
- ✓Partner tagged in all posts and credited in the article
Showcase Videos
Our crew travels to a location you choose, films the subject on site, and produces a documentary-style showcase video around their story. We handle the full production — filming, interview, editing, color grading, and delivery. The result is a cinematic short that captures who they are and why their work matters.
The video is published and promoted to the community it represents. Your brand is tagged in every post, your name or logo appears in the video itself, and you're recognized as the partner who brought this story to life.
What's included:
- ✓On-site filming at the subject's location
- ✓Professional interview and direction
- ✓Full post-production: edit, color, audio
- ✓Published and promoted to the target community
- ✓Partner logo or name featured in the video
- ✓Partner tagged in all posts and social promotion
Showcase Video Examples
These are real showcase videos we've produced for Michigan communities. This is the quality your partnership makes possible.
Open to Unique
Collaborations
Have an idea that doesn't fit neatly into either format? We're open to it. Whether it's a recurring content series, a community event piece, or something entirely new — if it tells a great Michigan story, let's talk about building it together.
Tell Us Your IdeaReal Michigan
People
Our audience isn't scraped from a database — it's earned. Michigan residents who follow us for local news, community stories, and the kind of content that actually reflects where they live. They watch our videos and read our articles because they want to.
When your brand is attached to content that matters to them, they notice. Content partnerships deliver credibility that traditional advertising can't buy.
Become a Partner
Let's Build Something
Fill out the form below and a Michigan Media House partnerships manager will reach out to discuss what's possible.