The MI PEOPLE Podcast
The
MI PEOPLE Podcast
MIPPL #004 | Chad Houghton, Owner of UGQ Outdoor in Jackson, Michigan
🎙️ Welcome to Episode 4 of the MI PEOPLE Podcast! 🎙️
Mike sits down with Chad Houghton, owner of UGQ Outdoor, a Jackson-based company crafting high-quality camping gear for hammock campers, tent campers, and outdoor adventurers alike. UGQ has grown into a trusted brand in the outdoor industry, known for its premium quilts and innovative designs. Chad shares insights on running and growing a business while staying committed to quality craftsmanship.
🏕️ Learn More About UGQ Outdoor and Their Gear
🌲 Highlights from this Episode:
How UGQ Outdoor became a go-to name in the outdoor gear industry
The evolution of camping quilts and why customization matters
Challenges of scaling a business while maintaining high-quality craftsmanship
The importance of community and customer feedback in product innovation
Why delegation is key for small businesses looking to grow
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Power Your Growth. Engage Your Community. Elevate Your Brand.
Digital Tools for Growth
Streamline your workflow, enhance efficiency, and increase revenue with our tailored digital marketing solutions.
Amplify Your Brand
Sponsor impactful content that engages your community while putting your business in the spotlight.
Grow with Video
From attracting new customers to retaining loyal ones, video content is the ultimate growth tool. We’re here to make it happen.
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